Resume:

2003 – PRESENT
Vice President, Interactive
EvansHardy + Young Inc., Santa Barbara, CA

Launched and directs the agency’s Internet marketing services to both current and prospective clients. Oversee the development of interactive projects including new website construction, email marketing programs, online advertising programs, and online contests and promotions.

1997 – 2000
Vice President, General Manager
OfficeDepot.com, Inc., San Francisco, CA

Founding member and general manager of Office Depot’s public e-commerce Internet business unit; established the unit’s direction, mission and strategies, oversaw daily operations of the business, and directed the technical development of the Web business.

• Set line-of-business’s strategies, managed projects and programs for implementation of key strategies, and managed financial planning and budget management for business unit;
• Negotiated more than $25MM worth of marketing, advertising and promotional partnerships with key Internet companies including: America Online, Excite, iVillage, Telepost, Stamps.com, InternetPerks, CCH, NetMarque, The Well, and others;
• Directed programs for marketing and promoting the e-commerce division, including: public relations, advertising, advertising sales, marketing communications, database marketing, merchandising, corporate communications;
• Generated first year of business revenue base in excess of $20MM in online revenues, with a run-rate of more than $50MM annualized at close of that year, with business unit profitability reached in eighth month of business.

1996 – 1997
Vice President, Business Development/Online Sales
PreviewTravel.com, Inc., San Francisco, CA

Established and managed the business development, advertising and advertising sales functions within the company.

• Led business development of strategic marketing alliances, technology partnerships, and advertising prospects. Partnership agreements included Netscape, Excite, Yahoo, US West, USAToday Online, Sharper Image and others.
• Developed and managed Preview Travel’s online advertising programs and advertising sales team.

1995 – 1996
Vice President, New Media Development
America Online Inc., San Francisco, CA

Founded and directed the Consulting Service Group, a new media consulting business specializing in consulting to Fortune 500 companies.

• Directed the development of new programs and content for the Internet services at Global Network Navigator (GNN), an AOL subsidiary.
• Managed advertising sales programs to key advertising agencies for GNN.

1992 – 1996
Vice President, Business Development
Redgate Communications, Inc., San Francisco, CA (acquired by AOL in 1996)

Directed the sales and business development of new media products and services to Fortune 500 clients.

• Led the start-up and sales of Interactive Information Networks, an interactive public relations television network, to high-technology companies.